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January 2015

Hyundai’s Coats For Kids

January 14, 2015

2015 marked the 6th year of the Hyundai Coats for Kids Initiative and the program reached a milestone of having donated over 10,000 winter coats.  Since 2010, Hyundai has donated 1,000 winter coats each year to Focus:HOPE and the HOPE Village Initiative which…

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October 2014

Hyundai Smarter Campaign

October 23, 2014

Hyundai launched a new advertising campaign, “Hyundai Smarter,” at its#SmarterLiving affair at The Estate in Atlanta, Georgia on October 23, 2014.  The new advertising campaign showcases a series of every day women and Spotlights the Power of Smarter Choices in Driving…

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September 2014

CHCI Public Policy Conference And 38th Annual Awards Gala

September 30, 2014

Hyundai’s partnership with the Congressional Hispanic Caucus Institute in 2014 included the announcement of Hyundai’s Title sponsorship of the CHCI Virtual Leadership Institute.  The goal of this new program is to provide virtual leadership training to 1 million students over…

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2014 BET College Tour

September 1, 2014

The 2014 BET College Tour returned to take over the campuses of Historically Black Colleges & Universities (HBCUs) for a day filled with student contests, artist performances, and the opportunity to engage first-hand with sponsor activations. Hyundai joined the ranks…

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July 2014

NCLR Conference And Latino Expo Our Latino Military Heroes

July 19, 2014

Hyundai Motor America continued its partnership with NCLR as a Gold Level Sponsor of the 2014 NCLR Conference, title sponsor of the Community Pavilion in the Latino Expo, and Co-Chair Sponsor of the Monday Night Concert which featured Latin Grammy…

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March 2014

Pamper Me Fabulous

March 15, 2014

In celebration of Women’s History Month this year, Hyundai Motor America once again was the Presenting Sponsor of Pamper Me Fabulous. Held this year at the Hyatt Regency Resort and Spa in Huntington Beach, CA, Pamper Me Fabulous is an…

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Hyundai’s Coats For Kids – DC

March 5, 2014

The Coats for Kids Initiative was expanded this year to Washington DC. Hyundai partnered with Washington DC based CentroNia, a nationally recognized, multicultural learning community organization with a pioneering approach to bilingual education.Their dynamic curriculum thrives to engage the whole…

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NCLR Capital Awards

March 4, 2014

Hyundai continues its partnership with NCLR in 2014 as the Co-Chair Sponsor of the 27th Annual NCLR Capital Awards. Each year, the NCLR Capital Awards brings together Hispanic leaders, community activists, elected and appointed officials, leaders from nonprofit organizations, and…

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February 2014

45th Annual NAACP Image Awards

February 22, 2014

For the fifth consecutive year, Hyundai was a Premiere Sponsor of the NAACP Image Awards. The NAACP Image Awards is the nation’s premier multi-cultural awards show celebrating the outstanding achievement and performances of people of color in the arts (television,…

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January 2014

2014 Multicultural Media Luncheon

January 16, 2014

The Multicultural Media Luncheon is an annual awards event hosted by The Ajamu Group and held during the North American International Auto Show to recognize the achievements of companies and individuals that have a positive impact on diversity through media.…

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